Evaluation

Evaluation
In what way does your media product use, develop or challenge forms and conventions of media products?
Our media film project incorporates generic conventions by adapting certain techniques used in horror films that we looked a for our research.
By making our media project a spoof of horror films, this allowed us to adapt techniques used in horror films. These thechniques helped us the incorporate generic conventions by associating it with professional filming techniques. Close-up camera shots and zoom were used in certain shots to focus the audience onto that character. We used a plain white sheet to define the ghost and put a humours spin to themain part of the film.
When researching our chosen genre, we discovered that spoof films chose an element and exaggerated this, managing to twist and give it a comical factor that makes a mockery of their chosen theme. Looking into spoof horror films, it was found that this area of spoof films exaggerated the stereyotype e.g. the blonde woman with the big breasts was not intelligent and the person to die first, yet the bruntette was the strong one who discovered who the killer was and survived.
The background side effects added to the comedy factor of our chosen genre. The special effects used on the ghost added to the horror element, giving the ghost and immortal presence. They help highlight the comical ideas and make them stand out among the rest of the film e.g. when Tom is on the phone to the exorcist , the background sounds ‘ring-a-ding’ help the phone call stand out among the film.
How does your media product represent particular social groups?
Our media product represents not just one particular social group, but all social groups. Because our characters are average people who live ‘normal’ lives, they are able to represent the majority of society. Tom Redfeild is an average male and Jade is an average female, living normal lives except the fact that Jade is being haunted by a comical ghost. Gender is evenly distributed in our film as there are four characters in total, two girls and two boys. Jade and Tom are steryotypical characters: in her scenes, jade either cries/ whimpers or screams while Tom is very assertive and takes control e.g. phones for the exorsist. By representing them in this way, we are able to appeal to our target audience (adolecenes).
What kind of media institution might distribute your media product and why?
I think that a high budget institution would be interested in distribution in our film. This because our film is would attract a large audience as it does not have a specific specific field of interest, this enables our film to appeal would to the majority or the general public. Because our film would have a large interst from the majority, the more money it would make and gain from the people willing to go see it.
Who would be the audience for your media product?
Because our film does not contain explicit language, indecent exposiour and very mild violence, it is suitable for the majority of the general public, although the jokes may not be understood by under the age of 12 as some knowledge is needed to understand the storyline. This is why our film mainly targets adolecense or teenagers as they would appreciate the majority of the comedy elements.
How did you attract/ address your audience?
We distributed a survey/ questionnaire to the general public and posted our film on www.youtube.com to broadcast it to a wider audience. Posters, leaflets/ flyers and visual/ television adverts could’ve been used to improve the circulation, distribution and publicity.
What have you learnt about technology from the process of constructing the product?
I have learnt that there is a long complicated process to go through to produce any kind of media production. There is a lot to consider when producing media articles: the script beforehand, filming the right shots, editing, making the film fluent and shit changes undetectable, background music making the music fit with the subject and the completion of the whole product.
Looking back to your preliminary task, what do you feel that you have learnt in the progression from it to the full products?
The preliminary tasks were fun to film and i realised the relevance when it came to the full product. The preliminary tasks enabled me to learn how the programmes worked and how to use them. I then used the programmes to produce our film. The tasks helped me practice and improve for the full product and gave me room to improve for our end product.